UAE Business Awards 2021

MEAMARKETS / UAE Business Awards 2021 39 , Mar21558 Made up of award-winning talent, MILE Studios is located in the United Arab Emirates and is renowned for going that extraMILE to ensure complete customer satisfaction. Leo Joseph tells us more about the firmand its core ethos. Best Full-Service Video Production Agency - Dubai MILE Studios is a boutique production and post-production facility. The full-service creative studio offers clients tailored solutions for a variety of media styles including TVCs, documentaries, narrative works, as well as long form projects. Its core specialities include complete production audio and DIT services offering a package solution for post- production confidence and quality pushing through editorial, colour grading, sound design, VFX and deliverables. Leo Joseph is the Managing Director of MILE Studios. He tells us more about the firm’s positive and proactive engagement with its clientele and highlights the fact that good communication is paramount to effectively realising a project’s potential. “Our immediate focus is the mission of the project and what resources are required to deliver the story to its maximum potential,” he begins. “Every project is uniquely different, requiring subtle enhancements to our standard services pertaining to the stylistic requirements.” What sets MILE Studios apart from competitors and truly makes it unique in its field is the unusual one-stop-shop element of the business, which means that it can provide everything from the initial concept and consultation stages of a project through to completion and final deliverables, all of which are executed to extremely high standards, reflecting the stellar reputation of the studio. “In the industry the famous saying goes ‘You’re only as good as your last project,’” muses John Kochanczyk, Technical Director for the studios, “which we endeavour to achieve with every piece of work leaving our hands.” The studio’s vast experience ranges from analogue and physical film through to embracing digital principal photography through to the current trends of having a plethora of customised screens for various venues. All of this requires unique formatting and works to ensure that each project looks its very best, with every last detail taken care of. This is what helps to elevate MILE Studios above others. John works with the full-service production team to deliver its complete services to clients looking to avoid the usual hassle associated with the production process. While John works predominantly in the award-winning audio and sound department on a variety of mixing and mastering services suited to every facet of visual media audio, he simultaneously works in close collaboration with the other departments. Whether it be in Production, creating visually and aurally exceptional content, Postproduction Services to support the seamless workflow, or in Creative Services to ensure that video content is perfectly suited to its audiences, John and his team constantly work side by side to deliver efficient and effective services. Regarding its internal culture, MILE Studios offers an environment which encompasses its employees’ passions, with its critical core focus being on attitude. Leo expands to explain that skills can be taught, but attitude cannot, therefore it is imperative that new recruits have the right mindset to succeed. “Our various departmental teams are constantly testing and enriching each other’s skill sets both for their chosen field of passion and how it integrates with ongoing processes. If we are not curious and figuring out why that button didn’t do what we wanted to, then we are not growing.” Being based in the Middle East offers numerous opportunities and challenges. “For example,” elaborates Leo, “the local industry is very proficient with short form commercials or TVC content. However, when applying this experience to longer form projects, often the time factor causes unexpecteddropoffs incommunication and procedures which unfortunately opens the possibility of losing quality for the project.” On the positive, Leo tells us that there is a plurality of skillsets and team members present in the region that provide world class resources, allowing MILE Studios to deliver eye-catching award- winning content. COVID-19 has obviously affected the way the studio is engaging with technology, and it is continuing to negatively impact a number of its peers, however within this it is allowing Leo and the team to leverage their experience further and push to elevate the works with the best in cutting edge technologies. Looking to the future, Leo and MILE Studios have a goal and that is to continue to push the team to the very best of its ability. “We are adapting to a new world including the ongoing pandemic and constant enrichments of new technologies. We strive to push past adaptation using our experience to enrich the viewing pleasure for the audience’s enjoyment.” Company: MILE Studios Website: https://milestudios.tv/